Jacob Dittmer, a seasoned qualitative researcher specializing in technology, joins Grail Insights as Vice President. For nearly a decade Jacob has been helping solve business challenges for product marketers, executive leadership, channel managers, and sales teams.
Jacob’s expertise is in B2B and consumer technology. He’s led countless research engagements with consumers, developers, IT decision-makers, and end-users in both qualitative and quantitative settings.
“We’re thrilled to have Jacob on board,” says Rob Stone, CEO of Grail Insights. “He brings a level of talent and experience to our already thriving technology practice that is sure to delight our clients” he added.
Jacob has a PhD. in Communications from the University of Oregon with a focus on political economy and cultural studies. Prior to his career in research and insights, he was a journalist, which likely accounts for his ability to ask good questions and tell stories that drive change. He is based in Portland, Oregon.
Grail Insights is a strategic insights consultancy helping clients seize opportunities and respond decisively to market change by applying insights to any aspect of their business.