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Marcom Executive

Grail Insights (now part of the Escalent family) is on a fast growth trajectory! And we’re looking for a Marcom Executive with silver-tongued English and B2B experience to support our content marketing initiatives. The ideal candidate has experience in supporting inbound marketing and multi-channel communication programs.

Responsibilities

About Grail Insights

Grail Insights began as the research arm of a strategic consultancy. We evolved into an independent and rare hybrid:  a global insights partner with deep consulting roots. We are at our best when pushed to go beyond the bounds of  typical research engagements. Our clients demand answers to their most pressing business challenges. But more than  that, they want agility, action, and implementation. 

In June 2021, Grail joined forces with Escalent.The union is a win for our employees and clients. It creates additional  growth opportunities for our employees and provides clients with deeper industry expertise and an expanded portfolio  of capabilities. Together, we are an agile advisory firm backed by a powerful data engine. We deliver transformative  guidance, from insights through implementation. 

The Role 

Grail Insights (now part of the Escalent family) is on a fast growth trajectory! And we’re looking for a Marcom Executive with silver-tongued English and B2B experience to support our content marketing initiatives. The ideal candidate has  experience in supporting inbound marketing and multi-channel communication programs 

Responsibilities

  •  In collaboration with the Marketing team, work on the development of fact sheets, landing pages, and other  content publishing exercises. 
  • Assist marketing team with the creation of reusable marketing information for use in the variety of marketing  programs 
  • Support newsletter development that aids the inbound marketing program 
  • Leverage HubSpot and website CMS to ensure that content is created and amplified to generate the goals  decided upon 
  • Participate in the variety of B2B content marketing strategies and execution 
  • Provide project support for a variety of marketing programs

Candidate Profile 

  • 1-3 years of experience in B2B marketing 
  • A degree in English, journalism, marketing, or public relations is a must 
  • Working knowledge of HubSpot or equivalent. Or inbound certified 
  • Experience/familiarity assisting with multi-channel communications programs 
  • Working knowledge of the marketing funnel and inbound marketing methodology 
  • Technology and social media savvy relative to use for marketing communications 
  • Ability to work flexibly in overlapping India and US time zones 
  • Able to successfully manage multiple, competing priorities and exercise sound time management.
Marcom Executive
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